Is video on your website worth the effort?

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Posted on Tue 28 Sep 2010 08:55

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The answer is most resoundingly - YES IT IS!

Earlier this year I worked with students from Chester University to create a series of Videos to explain what my company does and to demonstrate who our products work.  The effort was well worth while.  The pages that we placed our video on were on the front page of Google within a couple of days.

Our website also becomes much more appealing and interesting to visitors.  As we did not use professional actors and models, but did the videos ourselves rather tongue in cheek, it helps to show the human side of the company.

 

 

It is still rather early to measure the monetary value that the use of Video has been but we are already seeing an increase in visitor traffic to our pages with video on them.

 

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